September 25th, 2006 |
As a designer I must know my target audience, what media they like, live and trust online and off. So when I see something changing I need to act on it.
Myspace and YouTube, two sites I have enthusiastically pitched to clients increasingly have less relevance. Now, versus just 3 months ago, a Brand page on either site positions that Client as a follower not a leader, undermining the brand. This is the beginning of the end for what was an interesting and over-reported trend: Brand advertising on Myspace and YouTube.
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September 25th, 2006 |
Advertising in video games is not receiving enough attention. It’s a relatively new medium with great potential that marketers aren’t taking notice of because of common questions asked by an advertiser when first introduced to the new concept. Is the target right? Can we grab the target’s attention? Will we increase our Return on Investment? If your target audience is the young, web savvy MySpace and YouTube visitors, then the answer to all these questions is yes.
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September 24th, 2006 |
He is an older man but with the bright and imaginative mind of a young child…his films can take you away from reality and give you a sense of the surreal with sharp, witty story lines and imagery that stands out on the screen. he captures the essence of human dreams in his works - universal images that appeasl to all ages, i watch through the eyes of a talented film maker
view film here
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